Privacy policy
Version 2026-05 — last updated May 30, 2026.
This Privacy Policy explains how West End Gallery Ltd. collects, uses, discloses, protects, and retains personal information when you use our website, make a purchase, request services, or communicate with us. It is intended to align with Canada's federal Personal Information Protection and Electronic Documents Act (PIPEDA) and Alberta's Personal Information Protection Act (PIPA).
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Overview and Consent: This Privacy Policy describes how West End Gallery Ltd. ("West End Gallery," "we," "us," or "our") collects, uses, discloses, and safeguards personal information when you visit westendgalleryltd.com, make a purchase, request services, or otherwise communicate with us. By using and accessing the Services, you consent to the collection, use, and disclosure of information as described in this Policy, subject to applicable law. |
Overview: This page explains how we handle personal information when you use our website or services. |
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Privacy Officer and Accountability: West End Gallery has designated a Privacy Officer who is accountable for compliance with PIPEDA, Alberta PIPA, and this Privacy Policy. Privacy inquiries may be directed to: Privacy Officer, West End Gallery Ltd., 10337 124 Street NW, Edmonton, AB T5N 1R1, email art@westendgalleryltd.com, phone (780) 488-4892. |
Privacy Contact: Our Privacy Officer is your main privacy contact. |
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Policy Changes: We may update this Privacy Policy to reflect changes in our practices or for operational, legal, or regulatory reasons. We will post the revised version on the Site, update the version label and effective date, and take any additional steps required by law. The version in effect when you provide personal information governs that information unless new consent is required and obtained. |
Updates: We may update this policy and post the revised version on the website. |
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What We Collect: We collect only personal information reasonably necessary for the purposes identified in this Policy. This may include contact details, billing and shipping information, order history, account information, shopping activity, consignment or appraisal intake details, provenance and condition documentation, communications with us, and marketing preferences. |
What We Collect: We collect contact, order, service, communication, and preference information needed to run the business. |
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Information Collected Automatically: We automatically collect certain usage information through cookies, pixels, and similar technologies, including device information, browser type, IP address, referring website, pages visited, time spent on pages, and similar interaction data. |
Automatic Data: Like most websites, we collect browsing and device data automatically. |
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Information from Third Parties: We may receive information from Shopify, payment processors such as Moneris, shipping carriers and customs brokers, Klaviyo, Attio, analytics providers, advertising providers, and other vendors who support our ecommerce, communications, logistics, and business operations. |
Third-Party Sources: Some information comes from Shopify, payment processors, shipping partners, CRM tools, and analytics providers. |
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How We Use Personal Information: We use personal information to process payments, fulfill orders, arrange shipping or pickup, facilitate returns and exchanges, administer layaway, provide appraisal and consultation services, maintain client and transaction records, create Bills of Sale and Certificates of Authenticity, respond to inquiries, send transactional communications, provide marketing communications where consent exists, prevent fraud, comply with legal obligations, enforce our policies, and improve our business operations. |
How We Use It: We use information to run orders, services, communications, marketing, compliance, fraud prevention, and operations. |
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How We Share Personal Information: We disclose personal information only as needed for the purposes described in this Policy. Recipients may include service providers and vendors, Shopify, Moneris and other payment processors, Klaviyo, Attio, shipping carriers and customs brokers, IT providers, accountants, legal counsel, insurers, conservators, framers, artists or consignors where needed for provenance or sale administration, government authorities where required by law, and parties involved in a business transaction with appropriate confidentiality protections. We do not sell personal information. |
Sharing: We share information only as needed to run the business, comply with law, or complete a transaction. We do not sell personal information. |
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Data Residency and Cross-Border Transfers: Some service providers, including Shopify, Klaviyo, and payment processors, may store or process data outside Canada, especially in the United States. As a result, personal information may be transferred to jurisdictions with different privacy laws and may be subject to lawful access requests by foreign authorities. We take reasonable steps to require service providers to protect personal information consistently with this Policy and Canadian privacy expectations. |
Cross-Border Data: Some providers store or process data outside Canada, especially in the U.S. |
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Cookies and Similar Technologies: We use cookies, pixels, and similar technologies to operate the Site, remember preferences, understand visitor activity, and tailor advertising. Browser controls may allow you to remove or reject cookies, but doing so may affect Site functionality and may not stop all data sharing with third parties. |
Cookies: We use cookies to run the website, remember settings, and understand usage. |
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Marketing Communications and CASL: We send marketing emails only with express or implied consent in accordance with Canada's Anti-Spam Legislation (CASL). Marketing messages identify the sender, include our contact information, and provide an unsubscribe mechanism. You may withdraw consent at any time without affecting transactional or service-related communications. |
Marketing: You can unsubscribe from marketing emails at any time. |
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Security and Retention: We maintain reasonable physical, technical, and administrative safeguards to protect personal information against loss, theft, unauthorized access, disclosure, copying, use, or modification. No security measure is perfect. We retain personal information only as long as necessary for the purposes for which it was collected, to provide ongoing services, maintain records, comply with legal obligations, resolve disputes, and enforce agreements. When no longer needed, we take reasonable steps to delete, anonymize, or securely dispose of it. |
Security and Retention: We use reasonable safeguards and keep information only as long as needed for business and legal purposes. |
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Your Rights: Subject to applicable law, you may request access to personal information we hold about you, request correction of inaccurate or incomplete information, withdraw consent to collection, use, or disclosure where permitted, and challenge our compliance through the Privacy Officer. We may verify identity before responding, and some rights may be limited where law permits or requires. |
Your Rights: You can request access, correction, and withdrawal of consent, subject to legal limits. |
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Complaints: If you have concerns about how personal information has been handled, please contact our Privacy Officer first so we can try to resolve the matter in good faith. If you remain dissatisfied, you may complain to the Office of the Information and Privacy Commissioner of Alberta or the Office of the Privacy Commissioner of Canada, as applicable. |
Complaints: Contact us first. You can also complain to the Alberta or federal privacy regulator. |
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Children's Information: The Services are not directed to children, and we do not knowingly collect personal information from children under 13. If a child has provided personal information, a parent or guardian may contact us and we will take reasonable steps to delete it. |
Children: Our services are not aimed at children under 13. |
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Third-Party Websites and Public Content: Our Site may link to third-party websites or platforms. We are not responsible for their privacy practices, content, or security. If the Services permit reviews, comments, or other public-facing content, any information you make public may be accessible to others and may be used by third parties beyond our control. |
Third-Party Links and Public Posts: Other websites have their own privacy rules, and public posts may be seen by others. |
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Hierarchy with Other Agreements: This Privacy Policy applies to personal information collected through the Services. Where you have entered into a separate agreement with us, such as a Bill of Sale, layaway agreement, appraisal engagement, or consignment agreement, any privacy or confidentiality terms in that agreement apply in addition to this Policy. |
Other Agreements: Separate written agreements may add privacy or confidentiality terms for specific transactions. |
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Contact Information: If you have questions, concerns, or requests about this Privacy Policy or our handling of personal information, contact: Privacy Officer, West End Gallery Ltd., 10337 124 Street NW, Edmonton, AB T5N 1R1, email art@westendgalleryltd.com, phone (780) 488-4892. |
Contact Us: Contact our Privacy Officer by email, phone, or mail with privacy questions. |
Regulatory Contacts: Office of the Information and Privacy Commissioner of Alberta (www.oipc.ab.ca) and Office of the Privacy Commissioner of Canada (www.priv.gc.ca).
Hierarchy Note: The "Basics" column is provided for simplified understanding. If a conflict arises between the "Basics" and the "Full Policy," the Full Policy prevails. Where a separate written agreement contains privacy or confidentiality terms for a specific transaction or service, those terms apply in addition to this Policy.